The fact that social entrepreneurship has a social focus does not mean that it excludes principles, objectives, and in some cases even profit generation found in conventional entrepreneurship.

Financial sustainability is defined as the ability for a project or enterprise to meet all its resource and financing obligations by maintaining a steady flow of sufficient funds. These funds can be generated through sales of products & services or user charges.

Market profit generation is a good financial reward for the entrepreneur, but also an assurance for the sustainability and longevity of the solution presented by the business model. Having a profit generating and financially sustainable social enterprise, independent of financial support from aid organizations, funds and governments, is also desirable if the enterprise is to expand and create a broader impact. Furthermore, the recipients of financial support are often constrained in their ability to scale up due to restrictions imposed by the fund provider.